 |
Partners' Directory |
| Home Search Join the Partnership Login | |
| Contact | General | Specializations in Countries | Contribution to the Global Plan | Declaration |
View this partner's profile
Organization Contact Information | |
| Name: | Social Marketing Company |
| Street 1: | 33 SMC Tower, Road 17, Banani CA |
| Street 2: | Banani |
| City: | 33, SMC Tower |
| Province: | Dhaka |
| Post Code: | 1213 |
| Country: | Bangladesh |
| Phone: | +88-02222275074-80 |
| Organization Email: | mahmudul.khan@smc-bd.org |
| Web Site: | http://www.smc-bd.org |
| Other Online Presence: | |
|
|
||||||||||||||||||||||||||||
General Information | |
| Board Constituency: | None |
| Is your organization legally registered in your country: | Yes |
| If yes, please enter your registration number: | CTO-284(3)/90 |
| Organization Type - Primary: | Non-Governmental Organization |
| Organization Type - Secondary: | Other Non-Governmental Organization (NGO) |
| Organization Description: | |
| SMC Mission In partnership with the government, development partners and the private sector, SMC's overall mission is to improve the health and wellbeing of women, children and families through social marketing of products and services in family planning, maternal and child health, nutrition and other socially beneficial areas. SMC Enterprise Mission The mission of SMC Enterprise Ltd is to support SMC to grow as a successful social enterprise by making surplus funds from profitable operations available for investment in program operations designed to enhance social good. SMC Vision SMC's vision is to be a world-class social enterprise recognized for its contribution to the advancement of social marketing thoughts, principles and practices that aim to better the health and wellbeing of women, children, families and the society. Philosophy Profit must primarily contribute to social betterment. Values ¦ Our organizational interest is at the foremost ¦ We never compromise on quality and satisfying our customers' needs ¦ We challenge ourselves everyday to do better and achieve more ¦ We hold dearly our values of integrity, respect and fairness for all Tuberculosis is one of the important program activities of SMC. In 2009, SMC implemented Modhumita Program in partnership with FHI 360, through 10 Clinic Operations strategically located across the country to address the TB-HIV co-infection. Trained Sputum Collector from these clinics organized Awareness Raising sessions on TB at the community for screening presumptive and accordingly collected sputum from presumptive cases for diagnosis from the nearest microscopic centers. The detected TB patient was then followed up regularly by the clinic staff. In 2010, SMC developed a drama on TB "Rongila Bao" to air it through its mobile Audio-Visual program in the community. In addition, SMC aired this popular drama through its innovative floating motor launch to raise awareness among the people in the hard to reach riverine areas o |
|
| Do you know about the UNHLM declaration: | Yes |
Specializations / Areas of Work | |
|
Delivery of health services and care |
Other Organization Information | |
| Total number of staff in your organization: | 100 + |
| Number of full-time staff who are directly involved with TB: | 51 - 99 |
| Number of part-time staff who are directly involved with TB: | 100 + |
| Number of volunteers who are directly involved with TB: | 100 + |
| How did you hear about the Stop TB Partnership: | Internet search |
| If you were informed or referred by another partner of the Stop TB Partnership please tell us who: | |
| Why do you wish join the Stop TB Partnership: | Involvement in Stop TB Working Groups |
| Are you a member of a Stop TB national partnership: | No |
| Are you in contact with your national TB programme: | Yes |
| Please tell us how your organization is contributing to your country's national TB control plan: | |
| Social Marketing Company (SMC) started social marketing program in Bangladesh in 1974. Overall mission of SMC is to improve the health and wellbeing of women, children and families through social marketing of products and services in family planning, maternal and child health, nutrition and other socially beneficial areas in partnership with the government, development partners and private sector. SMC and USAID have continued their partnership over the last 48 years and SMC is considered as one of the successful investments of USAID. The company was originated in 1974 as a USAID-funded Family Planning Social Marketing Project (FPSMP) to address the rapid population growth in the country. Later on, the project was transformed into a not-for-profit company in 1990 and run by a voluntary Board of Directors. SMC continues its successful journey while maintaining its important role as one of the significant contributors to the Bangladesh national health and family planning program. Tuberculosis is one of the important components of program activities of SMC. In 2009,SMC implemented Modhumita Program in partnering with FHI 360, through 10 Clinic Operations strategically located across the country to address the TB-HIV co-infection. Trained Sputum Collector from these clinics organized awareness raising sessions on TB at the community to screen presumptive and collected sputum from presumptive cases for diagnosis from the nearest microscopic centers. The detected TB patient was then followed up regularly by the clinic staff. In 2010, SMC developed a drama on TB “Rongila Bao” to air it through its mobile audio-visual program in the community. In addition, SMC aired this popular drama through its innovative floating motor launch to raise awareness among the people in the hard to reach riverine areas of Bangladesh. At the same time, SMC started building capacity of its Blue Star Providers across the country to ensure referral of TB presumptive to the nearest service delivery centers in order to improve the case detection rate. In 2020, as a consortium member of USAID’s Activity – Alliance for Combating TB in Bangladesh (ACTB), SMC is playing an important role by engaging its informal (non-graduate) Star Network Providers – Blue Star Providers (BSPs), Green Star Providers (GSPs) and Gold Star Members (GSMs) in Active Case Findings (ACF) and referral of the presumptive. Under USAID’s ACTB Activity, SMC provides one day basic training on TB to the Star Providers along with technical assistances as required. SMC also organizes community awareness activities including sputum collection camp, Miking, etc. SMC provides training and supportive assistances to ensure ACF by the GSMs (women entrepreneurs). This activity established a linkage with the DOT centers endorsed by the National TB Control Program (NTP) for flawless referral from these network, proper documentation and record keeping. SMC periodically organizes advocacy and coordination meetings with NTP, staff of Referral Lab for TB Testing and other relevant stakeholders to maximize its efforts in a coordinated way. SMC developed a mobile based monitoring mechanism “Tele-Jiggasha” (telecommunication platform) for counseling and follow up of presumptive and diagnosed TB cases. This platform is also used for counseling and treatment referral for Adverse Drug Reactions (ADRs). SMC has its own plan to expand and implement this ACF activity in all over the country in addition to USAID’s ACTB Project implementing districts. SMC is committed to work with the NTP to achieve the End TB targets and goal in 2030 and 2035 respectively. https://www.ntp.gov.bd/our-partners/ |
|
Geographical Reach | |
| Which country is your headquarters located in: | Bangladesh |
| Which countries do you do operate in: (This includes countries you are conducting activities in) |
Bangladesh |
Contribution | |
| Please tell us how your organization will contribute to the Global Plan to Stop TB by briefly describing its involvement in any of the areas of work listed below: | |
|
TB Care Delivery: SMC engages its private sector non-graduate Star network providers and community level women entrepreneurs for screening of presumptive cases and ensure referral of those cases to the nearest National TB Control Program (NTP) designated referral centers/labs for appropriate evaluation by testing. The Blue Star and Green Star networks of SMC are the platform of non-graduate providers. Blue Star Providers (BSP) are the community level non-graduate health providers trained on family planning, reproductive and child health and nutrition with other public health priority areas to offer quality services to the community people. On the other hand, Green Star Providers (GSPs) are non-graduate public health product seller trained to provide health and family planning information and services to the community people from the pharmacy. SMC also involved community-level women entrepreneurs for screening and finding of presumptive cases in the community. Over the years, the women entrepreneurship network has become a vibrant platform for rural women opening up new avenues for them to grow as ‘entrepreneurs' in the community. Currently, 3200 rural women entrepreneurs have been branded as Gold Star Members (GSMs) who are involved in disseminating health messages and disseminating priority health products at the household level. Drug-Resistant TB: SMC engages its private sector non-graduate Star network providers and community level women entrepreneurs for screening of presumptive cases and ensure referral of those cases to the nearest National TB Control Program (NTP) designated referral centers/labs for appropriate evaluation by testing. The Blue Star and Green Star networks of SMC are the platform of non-graduate providers. Blue Star Providers (BSP) are the community level non-graduate health providers trained on family planning, reproductive and child health and nutrition with other public health priority areas to offer quality services to the community people. On the other hand, Green Star Providers (GSPs) are non-graduate public health product seller trained to provide health and family planning information and services to the community people from the pharmacy. SMC also involved community-level women entrepreneurs for screening and finding of presumptive cases in the community. Over the years, the women entrepreneurship network has become a vibrant platform for rural women opening up new avenues for them to grow as ‘entrepreneurs' in the community. Currently, 3200 rural women entrepreneurs have been branded as Gold Star Members (GSMs) who are involved in disseminating health messages and disseminating priority health products at the household level. Laboratory Strengthening: SMC engages its private sector non-graduate Star network providers and community level women entrepreneurs for screening of presumptive cases and ensure referral of those cases to the nearest National TB Control Program (NTP) designated referral centers/labs for appropriate evaluation by testing. The Blue Star and Green Star networks of SMC are the platform of non-graduate providers. Blue Star Providers (BSP) are the community level non-graduate health providers trained on family planning, reproductive and child health and nutrition with other public health priority areas to offer quality services to the community people. On the other hand, Green Star Providers (GSPs) are non-graduate public health product seller trained to provide health and family planning information and services to the community people from the pharmacy. SMC also involved community-level women entrepreneurs for screening and finding of presumptive cases in the community. Over the years, the women entrepreneurship network has become a vibrant platform for rural women opening up new avenues for them to grow as ‘entrepreneurs' in the community. Currently, 3200 rural women entrepreneurs have been branded as Gold Star Members (GSMs) who are involved in disseminating health messages and disseminating priority health products at the household level. |
|
Declaration | |
| Declaration of interests: No conflicts of interest were delacred. | |
| Application date: | February 23, 2025 |
| Last updated: | April 13, 2025 |